Wedding photography is one area in the bigger art of photography that offers the artistically-inclined person with a real passion for photography a number of rewarding career opportunities. The term 'wedding photography' itself refers to the taking of photographs on the wedding day: something that is done a great deal in the lead-up to the wedding event, during the marriage event (when the couple is declared man and wife), and after the wedding event, when a reception/party is normally held.
From a time when wedding-photography was the preserve of well-heeled couples, looking to add 'sentimentality' to their marriage ceremonies, it has evolved to be pretty much part of the standard wedding ceremony. As such, it is something that virtually any couple that is looking to get wedded goes to great lengths to 'get right.'
With the turning of photography into a standard part of the modern wedding ceremony came the rise of companies fully into that line of business. These are companies that specialize in wedding photography, so that day in day out, their business is that of approaching prospective brides and grooms, and asking to take photographs of them.
As such, one of the careers in marriage photography is that of wedding photographer (also referred to as the marriage photojournalist). This is the professional who is involved in the actual clicking during the marriage ceremony. He or she is essentially a cameraman. This is one person who can't afford to get things wrong, for doing this would mean messing the wedding couple in a big way. The marriage photographer could be a freelance professional, operating from a home office, or he could be a professional affiliated to one or another wedding photography company.
In many photography companies, the marriage photography assistant is in fact a wedding photojournalist apprentice. He is usually being exposed to real life marriage situations, before being sent on assignments on his own. He is typically also a back-up photographer: so that should something befall his 'boss' the main photographer, he would take over and continue clicking through the rest of the ceremony. This is an important role, where the back-up idea is brought into focus, for the trust that couple entrust on the wedding photography company is too huge to be abused, by just sending only one person to the wedding.
Where marriage photography companies are in question, a marketer will tend to come into the picture. This is a person who goes about scouting for couples that are about to get wedded, and offering to have his company 'cover' the event photography-wise.
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